SAN FRANCISCO (AP) — OpenAI says it will soon start showing advertisements to ChatGPT users who aren’t paying for a premium version of the chatbot.
The artificial intelligence company said Friday it hasn’t yet rolled out ads but will start testing them in the coming weeks.
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It’s the latest effort by the San Francisco-based company to make money from ChatGPT’s more than 800 million users, most of whom get it for free.
Though valued at $500 billion, the startup loses more money than it makes and has been looking for ways to turn a profit.
OpenAI said the digital ads will appear at the bottom of ChatGPT’s answers “when there’s a relevant sponsored product or service based on your current conversation.”
The ads “will be clearly labeled and separated from the organic answer,” the company said.
