There’s a new J. Crew Factory store opening in Connecticut and it is the newest shop in a well-known plaza.
The official grand opening of the store will be held 10 a.m. to 8 p.m. Saturday, Sept. 20 at The Shops at Farmington Valley, according to a shops spokesperson.
On that Saturday, shoppers are “invited to join a full day of fashion, fun, and festivities as one of America’s favorite brands opens its doors in the heart of the Farmington Valley community,” according to the spokesperson.
“We’re thrilled to welcome J.Crew Factory to The Shops at Farmington Valley, an iconic brand our community has been asking for and one that underscores our dedication to bringing elevated fashion experiences to the center,” Elizabeth Ackerman, general manager of The Shops at Farmington Valley, said in an email.
“With its timeless style, quality craftsmanship J.Crew Factory is exactly the kind of brand our shoppers want to see here,” she said. “This return, along with other exciting openings this year, reflects our ongoing commitment to curating a dynamic mix of fashion for men, women, and kids. We look forward to celebrating this new chapter with families, friends, and fashion lovers across our community.”
The spokesperson also noted J.Crew Factory is known for “its colorful, classic styles for the whole family at moderate price points,” and joins “the Shops’ vibrant mix of national and local retailers.”
According to the shops, grand opening weekend specials include:
Up to 50% off the entire store
Guests can enter to win a $250 J.Crew Factory gift card (no purchase necessary; giveaway valid 9/18/2025–9/21/25; exclusions apply; see store associate for details).
Saturday Only: Sip, Shop & Celebrate:
Complimentary Beverages: Enjoy free hot and iced coffees, chai lattes, and specialty drinks from Crescent Eagle Coffee from 11 a.m. to 2 p.m.
Family Fun: To keep little ones entertained, balloon art from Derek the Magician between 11 a.m. and 1 p.m.
The Shops will also host a Yoga Sculpt class at 10 a.m. Sept. 20 on the green as part of its “Sweat Series.” For more details and registration, visit: https://theshopsatfarmingtonvalley.com/event/sweat-series/.
The Shops at Farmington Valley has more than 45 specialty shops and eateries including: J. Crew Factory, Sur La Table, Blo Blow Dry Bar, Warby Parker, Sweetgreen, Barnes and Noble, Mercato Italian Kitchen and Bar, Woofgang Bakery and Grooming, Pure barre, Sephora, FP Movement, Dicks Sporting Goods, ShopRite and many more.
The Farmington Valley Shops are located at the “base of the Litchfield Hills” on Route 44 in Canton, just over the Avon/Simsbury town lines. For more information about events and retailer announcements, visit www.theshopsatfarmingtonvalley.com, sign up for weekly newsletters and follow on social media: @shopfarmington on Instagram and on Facebook.

