Posted in NEWS Kraft Heinz turns to gimmicks and nostalgia to revive its ‘dusty’ brands November 15, 2022 Oscar Mayer. Velveeta. Capri Sun. Kraft Heinz CEO Miguel Patricio admits: Some of the company’s iconic products had become “a little bit dusty.” https://www.cnn.com/2022/11/15/business/kraft-heinz-risk-takers-ctrp/index.html